Kotler, Philip,

Corporate social responsibility : doing the most good for your company and your cause / Philip Kotler and Nancy Lee. - Hoboken, N.J. : Wiley, c2005. - x, 307 p. : ill.

0471476110


Social responsibility of business.
Social marketing
Corporations -- Charitable contributions
Corporate image

HD60 / .K68

Thammasat University Library, 2 Prachan Road, Phranakorn, Bangkok 10200

Puey Ungphakorn Library (Rangsit Campus), Circulation Desk 662 564-4444 ext. 1305

Pridi Banomyong Library, Circulation Desk 662 613-3544