The future of advertising : (ระเบียนเลขที่ 416677)

000 -LEADER
fixed length control field 00654nam a2200229 a 4500
001 - CONTROL NUMBER
control field 416677
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200602104341.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 030708s2003 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071403159
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)51511198
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5821
Item number .C377
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Cappo, Joe.
9 (RLIN) 435020
245 14 - TITLE STATEMENT
Title The future of advertising :
Remainder of title new media, new clients, new consumers in the post-television age /
Statement of responsibility, etc Joe Cappo.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Chicago :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 260 p.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
Topical term or geographic name as entry element Advertising
Geographic subdivision United States.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Source of classification or shelving scheme
997 ## - STAFF NAME
ผู้ทำรายการ TH, PI
ผู้ตรวจสอบการพิมพ์ PP
ผู้กำหนดเลขหมู่และหัวเรื่อง SS
ผู้ตรวจสอบหัวเรื่องและเลขหมู่ PK
ผู้ทำหนังสือซ้ำ V
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type Public note
          General Books Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) General Stacks 09/07/2003 14 995.00 6 HF5821 .C377 31379009543886 23/06/2009 23/06/2009 1095.00 Book โอนจากห้องสมุดสังเวียนฯ-เก็บชั้นรางเลื่อน-12มีค2564

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