Basic marketing research : (ระเบียนเลขที่ 455237)

000 -LEADER
fixed length control field 01067nam a2200289 a 4500
001 - CONTROL NUMBER
control field 455237
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200602121506.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050705s2006 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132003279
Qualifying information (CD-ROM)
International Standard Book Number 0131971212
Qualifying information (CD-ROM)
International Standard Book Number 0131525484
Qualifying information (CD-ROM)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)56367844
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .M283 2006
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
9 (RLIN) 115296
245 10 - TITLE STATEMENT
Title Basic marketing research :
Remainder of title a decision-making approach /
Statement of responsibility, etc Naresh K. Malhotra, Mark Peterson.
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice Hall,
Date of publication, distribution, etc c2006.
300 ## - PHYSICAL DESCRIPTION
Extent xl, 631 p. :
Other physical details chiefly col. ill.
500 ## - GENERAL NOTE
General note With 1 computer laser optical disk. Kept in the special collection.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Peterson, Christian Mark,
Dates associated with a name 1956-
9 (RLIN) 476097
989 0# -
-- Malhotra, Naresh K.
-- Basic marketing research :
-- Upper Saddle River, N.J. : Prentice Hall, c2002.
-- eng
-- 0133768562
-- 0130359181
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Accompanying Material (General)
Koha issues (borrowed), all copies 1
Source of classification or shelving scheme
997 ## - STAFF NAME
ผู้ทำรายการ BF, VB
ผู้ตรวจสอบการพิมพ์ PP
ผู้กำหนดเลขหมู่และหัวเรื่อง YS
ผู้ตรวจสอบหัวเรื่องและเลขหมู่ PK
ผู้ทำหนังสือซ้ำ V
ผู้ตรวจสอบหนังสือซ้ำ SG
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Copy number Cost, replacement price Koha item type Public note
          General Books Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) General Stacks 07/07/2005 53 839.00 11   HF5415.2 .M283 2006 31379010572742 07/08/2012 07/08/2012   939.00 Book โอนจากห้องสมุดสังเวียนฯ-เก็บชั้นรางเลื่อน-12มีค2564
          General Books Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) General Stacks 17/07/2006 116 798.00 15   HF5415.2 .M283 2006 31379011045672 21/09/2012 21/09/2012 C. 2 898.00 Book โอนจากห้องสมุดสังเวียนฯ-เก็บชั้นรางเลื่อน-12มีค2564
          General Books Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) Economics Library (Puey Ungphakorn Library, Tha Phra Chan Campus) General Stacks 17/07/2006 116 798.00 5   HF5415.2 .M283 2006 31379008571649 01/12/2010 01/12/2010 C. 3 898.00 Book โอนจากห้องสมุดสังเวียนฯ-เก็บชั้นรางเลื่อน-12มีค2564
          Accompanying Materials Professor Sangvian Indaravijaya Library Professor Sangvian Indaravijaya Library Circulation Counter 17/07/2006 116   1   HF5415.2 .M283 2006 31379011045706 07/04/2010 07/04/2010 C. 3   Accompanying Material (General)  
          General Books Puey Ungphakorn Library, Rangsit Campus Puey Ungphakorn Library, Rangsit Campus General Stacks 29/08/2006 116 798.00 14   HF5415.2 .M283 2006 31379011127348 01/06/2020 02/10/2018 C. 4 898.00 Book  

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