Marketing research : (ระเบียนเลขที่ 482941)
[ ดูหมายเลขแท็ก ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00931nam a2200289 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 482941 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20211015103053.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | t |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061222s2007 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0132279177 |
| International Standard Book Number | 0131750623 (CD-ROM) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)944347931 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.2 |
| Item number | .M285 2007 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Malhotra, Naresh K. |
| 9 (RLIN) | 115296 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | an applied orientation / |
| Statement of responsibility, etc | Naresh K. Malhotra. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc | Pearson/Prentice-Hall, |
| Date of publication, distribution, etc | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 783, [68] p. : |
| Other physical details | ill. |
| 500 ## - GENERAL NOTE | |
| General note | With 1 computer optical disc. Kept in the special collection. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research. |
| 9 (RLIN) | 526 |
| Topical term or geographic name as entry element | Marketing research |
| General subdivision | Methodology. |
| 9 (RLIN) | 115297 |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Curriculum code | กธ 214 |
| Correlation factor | Highly correlated |
| Curriculum code | BI 214 |
| Correlation factor | Highly correlated |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Accompanying Material (General) |
| Koha issues (borrowed), all copies | 17 |
| Source of classification or shelving scheme | |
| 997 ## - STAFF NAME | |
| ผู้ทำรายการ | BF, VB |
| ผู้ตรวจสอบการพิมพ์ | AS |
| ผู้ตรวจสอบหนังสือซ้ำ | SG |
| ผู้กำหนดเลขหมู่และหัวเรื่อง | YS |
| ผู้ทำหนังสือซ้ำ | V |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Item status (Not for loan) | Collection code | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last borrowed | Koha item type | Copy number | Cost, normal purchase price | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Accompanying Materials | Professor Sangvian Indaravijaya Library | Professor Sangvian Indaravijaya Library | Circulation Counter | 26/12/2006 | 116 | 2 | HF5415.2 .M285 2007 | 31379011297828 | 12/09/2009 | 12/09/2009 | Accompanying Material (General) | |||||||||
| Accompanying Materials | Professor Sangvian Indaravijaya Library | Professor Sangvian Indaravijaya Library | Circulation Counter | 08/02/2007 | 116 | HF5415.2 .M285 2007 | 31379011361608 | Accompanying Material (General) | C. 2 | |||||||||||
| General Books | Professor Sangvian Indaravijaya Library | Professor Sangvian Indaravijaya Library | General Stacks | 26/12/2006 | 116 | 28 | 4 | HF5415.2 .M285 2007 | 31379011297810 | 01/02/2021 | 13/01/2021 | Book | 829.00 | 929.00 | ||||||
| General Books | Professor Sangvian Indaravijaya Library | Puey Ungphakorn Library, Rangsit Campus | General Stacks | 08/02/2007 | 116 | 25 | 57 | HF5415.2 .M285 2007 | 31379011361590 | 17/05/2022 | 15/10/2021 | Book | C. 2 | 829.00 | 929.00 |
