Marketing research : (ระเบียนเลขที่ 482941)

000 -LEADER
fixed length control field 00931nam a2200289 a 4500
001 - CONTROL NUMBER
control field 482941
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211015103053.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 061222s2007 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132279177
International Standard Book Number 0131750623 (CD-ROM)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)944347931
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .M285 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
9 (RLIN) 115296
245 10 - TITLE STATEMENT
Title Marketing research :
Remainder of title an applied orientation /
Statement of responsibility, etc Naresh K. Malhotra.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice-Hall,
Date of publication, distribution, etc c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 783, [68] p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note With 1 computer optical disc. Kept in the special collection.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
9 (RLIN) 526
Topical term or geographic name as entry element Marketing research
General subdivision Methodology.
9 (RLIN) 115297
658 ## - INDEX TERM--CURRICULUM OBJECTIVE
Curriculum code กธ 214
Correlation factor Highly correlated
Curriculum code BI 214
Correlation factor Highly correlated
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Accompanying Material (General)
Koha issues (borrowed), all copies 17
Source of classification or shelving scheme
997 ## - STAFF NAME
ผู้ทำรายการ BF, VB
ผู้ตรวจสอบการพิมพ์ AS
ผู้ตรวจสอบหนังสือซ้ำ SG
ผู้กำหนดเลขหมู่และหัวเรื่อง YS
ผู้ทำหนังสือซ้ำ V
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type Copy number Cost, normal purchase price Cost, replacement price
          Accompanying Materials Professor Sangvian Indaravijaya Library Professor Sangvian Indaravijaya Library Circulation Counter 26/12/2006 116 2   HF5415.2 .M285 2007 31379011297828 12/09/2009 12/09/2009 Accompanying Material (General)      
          Accompanying Materials Professor Sangvian Indaravijaya Library Professor Sangvian Indaravijaya Library Circulation Counter 08/02/2007 116     HF5415.2 .M285 2007 31379011361608     Accompanying Material (General) C. 2    
          General Books Professor Sangvian Indaravijaya Library Professor Sangvian Indaravijaya Library General Stacks 26/12/2006 116 28 4 HF5415.2 .M285 2007 31379011297810 01/02/2021 13/01/2021 Book   829.00 929.00
          General Books Professor Sangvian Indaravijaya Library Puey Ungphakorn Library, Rangsit Campus General Stacks 08/02/2007 116 25 57 HF5415.2 .M285 2007 31379011361590 17/05/2022 15/10/2021 Book C. 2 829.00 929.00

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