The dynamics of mass communication : (ระเบียนเลขที่ 617284)

000 -LEADER
fixed length control field 01583nam a2200265 a 4500
001 - CONTROL NUMBER
control field 617284
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200602182403.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field t
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130826s2013 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071318266
International Standard Book Number 0071318267
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)762374731
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number P90
Item number .D65 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Dominick, Joseph R.
9 (RLIN) 614880
245 14 - TITLE STATEMENT
Title The dynamics of mass communication :
Remainder of title media in transition /
Statement of responsibility, etc Joseph R. Dominick.
250 ## - EDITION STATEMENT
Edition statement 12th ed., international ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 470 p. :
Other physical details ill. (chiefly col.)
449 ## - NEW TITLES OF THE MONTH
Date 00000004-1 New books Sept. 13
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Part I The Nature and History of Mass Communication. Chapter 1 Communication: Mass and Other Forms -- Chapter 2 Perspectives on Mass Communication -- Chapter 3 Historical and Cultural Context -- Part II Media. Chapter 4 The Internet and Social Media -- Chapter 5 Newspapers -- Chapter 6 Magazines -- Chapter 7 Books -- Chapter 8 Radio -- Chapter 9 Sound Recording -- Chapter 10 Motion Pictures -- Chapter 11 Broadcast Television -- Chapter 12 Cable, Satellite and Internet Television -- Part III Specific Media Professions. Chapter 13 News Gathering and Reporting -- Chapter 14 Public Relations -- Chapter 15 Advertising -- Part IV Regulation of the Mass Media. Chapter 16 Formal Controls: Laws, Rules, Regulations -- Chapter 17 Ethics and Other Informal Controls -- Part V Impact of the Media. Chapter 18 Social Effects of Mass Communication.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book
Source of classification or shelving scheme
997 ## - STAFF NAME
ผู้ทำรายการ TW
ผู้กำหนดเลขหมู่และหัวเรื่อง VB
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Cost, replacement price Koha item type
          General Books Faculty of Journalism and Mass Communication Library Faculty of Journalism and Mass Communication Library General Stacks 27/08/2013 89 1770.00 1 16 P90 .D65 2013 31379014093026 15/12/2021 03/10/2013 1870.00 Book

Thammasat University Library, 2 Prachan Road, Phranakorn, Bangkok 10200

Puey Ungphakorn Library (Rangsit Campus), Circulation Desk 662 564-4444 ext. 1305

Pridi Banomyong Library, Circulation Desk 662 613-3544