It's not how good you are, it's how good you want to be / (Record no. 667218)

000 -LEADER
fixed length control field 02866nam a2200313Ia 4500
001 - CONTROL NUMBER
control field ocn952530392
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190208153631.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160630r20112003enka 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780714843377
International Standard Book Number 0714843377
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)952530392
040 ## - CATALOGING SOURCE
Original cataloging agency TULIB
Language of cataloging eng
Transcribing agency TULIB
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) PSYC BF 2011 667218
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Arden, Paul.
9 (RLIN) 495038
245 10 - TITLE STATEMENT
Title It's not how good you are, it's how good you want to be /
Statement of responsibility, etc by Paul Arden.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- New York :
Name of publisher, distributor, etc Phaidon,
Date of publication, distribution, etc 2011, c2003.
300 ## - PHYSICAL DESCRIPTION
Extent 128 p. :
Other physical details ill. (some col.)
500 ## - GENERAL NOTE
General note Cover title.
General note Reprint. Originally published: 2003.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Why do we strive for excellence when mediocrity is required? -- So how good do you want to be? -- You can achieve the unachievable -- 'I want to be as famous as Persil Automatic' -- Have you noticed how the cleverest people at school are not those who make it in life? -- The fundamentals -- Energy -- Do not seek praise, seek criticism -- It's all my fault -- Do not covet your ideas -- Don't look for the next opportunity. The one you have in hand is the opportunity -- Accentuate the positive -- Eliminate the negative -- Do not put your cleverness in front of the communication -- Don't promise what you can't deliver -- Know your client's aims -- What do you do when your client won't buy -- Don't take no for an answer -- When it can't be done, do it. If you don't do it, it doesn't exist -- If you can't solve a problem, it's because you're playing by the rules -- The person who doesn't make mistakes, is unlikely to make anything -- 'Fail, fail again. Fail better' -- It's wrong to be right -- It's right to be wrong -- Don't be afraid of silly ideas -- Give yourself some spin -- Play your cards right -- It's not what you know -- It's who you know -- Don't give a speech. Put on a show -- Getting fired can be a positive career move -- And now for a commercial break -- Doing a layout means having an idea -- Compose your aid from the weakest point -- Rough layouts sell the idea better than polished ones -- If you get stuck, draw with a different pen -- Suppliers are only as good as you are -- Don't be afraid to work with the best -- Get out of advertising -- Do not try to win awards -- You don't have to be creative to be creative -- How you can make your company great -- How a senior manager can make a big difference -- How a junior account handler can make a big difference -- How a media buyer can make a big difference -- New business -- What is meant by the word 'creative'? -- How to improve your strike rate -- Final thoughts -- My finest hour.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Self-actualization (Psychology)
9 (RLIN) 320782
Topical term or geographic name as entry element Success.
9 (RLIN) 451
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 7
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) HELD BY TULIB - 0 OTHER HOLDINGS
994 ## - [Tag from OCLC Connexion]
- Z0
-- TULIB
997 ## - STAFF NAME
ผู้ทำรายการ YU
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
Not withdrawn Not Lost   Not damaged   General Books Pridi Banomyong Library Pridi Banomyong Library General Stacks 2016-06-30 7 0.00 7 29 PSYC BF 2011 667218 31379015035976 2019-06-02 2019-02-08 100.00 2016-06-30 Book

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