Media communication : (ระเบียนเลขที่ 672509)

000 -LEADER
fixed length control field 01429cam a2200289 i 4500
001 - CONTROL NUMBER
control field ocn930786440
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220130131009.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161206s2016 enk b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015043344
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781137428219 (pbk.)
International Standard Book Number 113742821X (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)930786440
Canceled/invalid control number (OCoLC)920739759
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number P90
Item number .W38 2016
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Watson, James,
Dates associated with a name 1936-
9 (RLIN) 4624
245 10 - TITLE STATEMENT
Title Media communication :
Remainder of title an introduction to theory and process /
Statement of responsibility, etc James Watson.
250 ## - EDITION STATEMENT
Edition statement Fourth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Palgrave Macmillan,
Date of publication, distribution, etc 2016.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 326 pages.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (pages 287-294) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: Studying Media -- 1. The Media World: A View of the Terrain -- 2. Media in Context -- 3. Language in Pursuit of Meaning -- 4. Media Purpose, Media Performance -- 5. The Audience for Media: Substance and Shadow -- 6. Narrative: the Media as Storytellers -- 7. The News: Gates, Agendas and Values -- 8. The Practice of Media: Pressures and Constraints -- 9. The Global Arena: Issues of Dominance and Control -- 10. Research as Exploration and Development -- 11. Ever-Trending: Power Play, Illusion, Surveillance -- Concluding Remarks.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media.
9 (RLIN) 2751
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Koha issues (borrowed), all copies 5
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) HELD BY TULIB - 26 OTHER HOLDINGS
994 ## - [Tag from OCLC Connexion]
- Z0
-- TULIB
997 ## - STAFF NAME
ผู้ทำรายการ IM
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date checked out Cost, replacement price Price effective from Koha item type
          General Books Faculty of Journalism and Mass Communication Library Faculty of Journalism and Mass Communication Library General Stacks 06/12/2016 62 1900.00 5 1 P90 .W38 2016 31379015312888 31/08/2022 30/01/2022 30/01/2022 2000.00 06/12/2016 Book

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