Propaganda & persuasion / (ระเบียนเลขที่ 712623)

000 -LEADER
fixed length control field 02096cam a2200337 i 4500
001 - CONTROL NUMBER
control field on1022080620
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201217132925.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 201215s2019 caua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2018003017
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781506371344 (pbk.)
International Standard Book Number 1506371345 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1022080620
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1231
Item number .J68 2019
100 1# - MAIN ENTRY--PERSONAL NAME
9 (RLIN) 186227
Personal name Jowett, Garth.
245 10 - TITLE STATEMENT
Title Propaganda & persuasion /
Statement of responsibility, etc Garth S. Jowett, Victoria O'Donnell.
246 1# - VARYING FORM OF TITLE
Title proper/short title Propaganda and persuasion
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Thousand Oaks, California :
Name of publisher, distributor, etc SAGE Publications, Inc.,
Date of publication, distribution, etc c2019.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 400 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 339-373) and indexes.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examined -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society -- Appendix: Cyber propaganda / Christopher Bronk.
520 ## - SUMMARY, ETC.
Summary, etc "Reflecting the remarkable changes in the world of propaganda due to the increasing use of social media, this updated Seventh Edition provides a systematic introduction to the increasingly complex world of propaganda. Viewing propaganda as a form of communication, the authors help you understand information and persuasion so you can understand the characteristics of propaganda and how it works as a communication process. Providing provocative case studies and fascinating examples of the use of propaganda from ancient times up through the present day, Propaganda and Persuasion provides an original model that helps you analyze the instances of propaganda and persuasion you encounter in everyday life"--Provided by publisher.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 190286
Topical term or geographic name as entry element Propaganda.
9 (RLIN) 3712
Topical term or geographic name as entry element Persuasion (Psychology)
700 1# - ADDED ENTRY--PERSONAL NAME
9 (RLIN) 353811
Personal name O'Donnell, Victoria.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Book
Koha issues (borrowed), all copies 1
948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
h (OCLC) HELD BY TULIB - 83 OTHER HOLDINGS
997 ## - STAFF NAME
ผู้ทำรายการ PN
รายการฉบับพิมพ์
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Item status (Not for loan) Collection code Permanent location Current location Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date last borrowed Cost, replacement price Price effective from Koha item type
          General Books Faculty of Journalism and Mass Communication Library Faculty of Journalism and Mass Communication Library General Stacks 15/12/2020 53 2192.00 1 1 HM1231 .J68 2019 31379016161995 31/08/2021 17/12/2020 17/12/2020 4484.00 15/12/2020 Book

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