| 000 -LEADER |
|---|
| fixed length control field |
01772cam a2200301 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
on1197767250 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210712091651.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
210602s2021 ii a b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789353884864 (paperback) |
|
|---|
| International Standard Book Number |
9353884861 (paperback) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)1197767250 |
| Canceled/invalid control number |
(OCoLC)1191236332 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5438.4 |
| Item number |
.V467 2021 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| 9 (RLIN) |
508979 |
| Personal name |
Venugopal, Pingali, |
| Dates associated with a name |
1958- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Sales and distribution management : |
| Remainder of title |
an integrative approach / |
| Statement of responsibility, etc |
Pingali Venugopal. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Delhi, India : |
| Name of publisher, distributor, etc |
SAGE Publications India Pvt Ltd, |
| Date of publication, distribution, etc |
2021. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxviii, 347, [22] p. : |
| Other physical details |
ill. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
With a focus on integrating marketing and selling, this textbook provides a long-term orientation to sales and distribution management. The book covers key components of the subject with a practical perspective into the role of marketing, B2B selling, retail environment, channel decisions and management, sales force management and supply chain management. Sales and Distribution Management will guide readers to build frameworks for planning and implementing decisions of sales and distribution, which are synchronized to short-term and long-term selling orientation and are aligned with marketing decisions. The second edition of this bestselling title will be of immense value to students of management and professionals in the field.<br/> |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
816666 |
| Topical term or geographic name as entry element |
Sales management |
| Geographic subdivision |
India. |
|
|---|
| 9 (RLIN) |
816667 |
| Topical term or geographic name as entry element |
Physical distribution of goods |
| Geographic subdivision |
India |
| General subdivision |
Management. |
|
|---|
| 9 (RLIN) |
816668 |
| Topical term or geographic name as entry element |
Marketing channels |
| Geographic subdivision |
India |
| General subdivision |
Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Book |
| Koha issues (borrowed), all copies |
1 |
| 948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) |
|---|
| h (OCLC) |
HELD BY TULIB - 4 OTHER HOLDINGS |
| 997 ## - STAFF NAME |
|---|
| ผู้ทำรายการ |
VB |
