Reading lists forวส 805

  1. Term: ภาคการศึกษาที่ 2
  2. Department: คณะวารสารศาสตร์และสื่อสารมวลชน
  3. Course number: วส 805
  4. Instructors:
    • พจนา ธูปแก้ว (อาจารย์)
    • อริสรา กำธรเจริญ
Title Author Item type Location Collection Call number Copy number Status Date due Notes Link
The dynamics of mass communication : Dominick, Joseph R. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P90 .D65 2013 Checked out 31/08/2019
Management of electronic and digital media / Albarran, Alan B. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P96.M34 A4 2017 Checked out 31/08/2019
News evolution or revolution? : Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books COMMD PN 2014 648834 Checked out 31/08/2019
The media economy / Albarran, Alan B. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P96.E25 A43 2017 Checked out 31/08/2019
Advertising and promotion : Belch, George E. Book Pridi Banomyong Library
General Stacks
General Books HF5823 .B4 2012 Available
Media development and management : Guha, Biswajeet, Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P96.M34 G784 Checked out 31/08/2019
De-convergence of global media industries / Jin, Dal Yong, Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P96.M34 J56 2013 Checked out 31/08/2019
The business of media : Croteau, David. Book Puey Ungphakorn Library, Rangsit Campus
General Stacks
General Books P96.E252U6 C76 2006 Available
Human resource management / Dessler, Gary, Book Thammasat Library, Pattaya Campus
General Stacks
General Books COMM HF 2013 622519 Available
Media programming : Eastman, Susan Tyler. Book Boonchoo Treethong Library, Lampang Campus
General Stacks
General Books COMMD PN 2013 626060 Available
Marketing management strategies / Ferrell, O. C. Book Professor Sangvian Indaravijaya Library
General Stacks
General Books HF5415.13 .M32567 2011 Checked out 31/08/2019
Out of print : Brock, George, Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books COMMD PN 2013 635466 Checked out 31/08/2019
Organizations : Book Puey Ungphakorn Library, Rangsit Campus
General Stacks
General Books HM131 .G52 2012 Checked out 07/05/2019
The four stages of highly effective crisis management : Jordan-Meier, Jane. Book Thammasat Library, Pattaya Campus
General Stacks
General Books P96.M34 J67 2011 Available
Competitive strategy for media firms : Chan-Olmsted, Sylvia M. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books HE8689.4 .C47 Checked out 31/08/2019
Strategic management in the media : Kung, Lucy. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books P96.M34 K864 2017 Checked out 31/08/2019
Marketing strategy : Walker, Orville C. Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books HF5415.13 .W35 2014 Checked out 31/08/2019
Media management : Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books COMMD P 2016 663815 Checked out 31/08/2019

Thammasat University Library
2 Prachan Road, Phranakorn, Bangkok 10200
Tel: 662 613-3544 (Pridi Banomyong Library, Circulation Desk)
Tel: 662 564-4444 ext. 1305 (Puey Ungphakorn Library (Rangsit Campus), Circulation Desk)