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Advertising : its role in modern marketing / S. Watson Dunn, Arnold M. Barban.

By: Dunn, Samuel Watson, 1918-.
Contributor(s): Barban, Arnold M [joint author.].
Material type: materialTypeLabelBookCall no.: HF5823 .D8 1986Publication: Chicago, Ill. : Dryden, 1986Edition: 6th ed.Description: 802 p. : ill., tables.Subject(s): Advertising
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds
Book Book Boonchoo Treethong Library, Lampang Campus
General Stacks
General Books HF5823 .D8 1986 (See Similar Items) C. 2 Available 31379009799124
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