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Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.

By: Burnett, John J, 1944-.
Contributor(s): Moriarty, Sandra E, (Sandra Ernst).
Material type: materialTypeLabelBookCall no.: HF5415.123 .B87Publication: Upper Saddle River, N.J. : Prentice Hall, c1998Description: xxxv, 659, [71] p. : chiefly col. ill.ISBN: 0138957568.Subject(s): Communication in marketing | Advertising campaigns
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds Reading lists
Book Book Professor Sangvian Indaravijaya Library
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General Books HF5415.123 .B87 (See Similar Items) Available 31379001094367

วส 668 ภาคการศึกษาที่ 2

วจ 632

วส 364

วส 364

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