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Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens.

By: Kotler, Philip.
Contributor(s): Bowen, John T, 1948- | Makens, James C.
Material type: materialTypeLabelBookCall no.: TX911.3.M3 K68 1999Publication: Upper Saddle River, N.J. : Prentice Hall, c1999Edition: 2nd ed.Description: xv, 800 p. : col. ill.ISBN: 0130110310.Subject(s): Hospitality industry -- Marketing | Tourism -- Marketing
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Pridi Banomyong Library
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General Books TX911.3.M3 K68 1999 (See Similar Items) Show map Available 31379001261719
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