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The 360 degree brand in Asia : creating more effective marketing communications / by Mark Blair, Richard Armstrong, Mike Murphy.

By: Blair, Mark.
Contributor(s): Armstrong, Richard | Murphy, Mike.
Material type: materialTypeLabelBookCall no.: HF5415.123 .B55Publication: Singapore : Wiley (Asia), c2003Description: xvi, 215 p. : ill.ISBN: 0470820578.Subject(s): Communication in marketing -- Asia | Brand name products -- Asia -- Marketing
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds Reading lists
Book Book Pridi Banomyong Library
General Stacks
General Books HF5415.123 .B55 (See Similar Items) C. 2 Available 31379010424217

วส 364

Book Book Professor Sangvian Indaravijaya Library
General Stacks
General Books HF5415.123 .B55 (See Similar Items) Available 31379009401259
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