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Public relations : contemporary issues and techniques / Paul Baines, John Egan, Frank Jefkins.

By: Baines, Paul, 1973-.
Contributor(s): Egan, John, 1952- | Jefkins, Frank William, 1920-.
Material type: materialTypeLabelBookCall no.: HD59 .B35Publication: Oxford : Elsevier/Butterworth-Heineman, 2004Description: xvii, 431 p. : ill.ISBN: 0750657243.Subject(s): Public relations | Public relations -- Management
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