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Crisis management by apology : corporate response to allegations of wrongdoing / Keith Michael Hearit.

By: Hearit, Keith Michael.
Material type: materialTypeLabelBookCall no.: HD59.2 .H43Series: LEA's communication series.Publication: Mahwah, N.J. : Lawrence Erlbaum Associates, 2006Description: ix, 250 p.ISBN: 0805837892; 0805837884 (c).Subject(s): Corporate image | Crisis management | Apologizing | Corporations -- Public relations | Business communication
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Item type Current location Collection Call number Copy number Status Date due Barcode Item holds Reading lists
Book Book Puey Ungphakorn Library, Rangsit Campus
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General Books HD59.2 .H43 (See Similar Items) C. 2 Available 31379011442838

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