Explorations in consumer culture theory / edited by John F. Sherry Jr. and Eileen Fischer.  (Text) (Text)

Sherry, John F | Fischer, Eileen, 1959- | Consumer Culture Theory Conference (2nd : 2007 : York University)
Call no.: HB801 .E97 2009Series: Routledge interpretive marketing research series: 8.Publication: London ; New York : Routledge, 2009Description: xvi, 224 p. : illNotes: Selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007.ISBN: 9780415776400 (hbk.); 0415776406 (hbk.)Subject(s): Consumption (Economics)Consumer behaviorLOC classification: HB801 | .E97 2009
Contents:Explorations in consumer culture theory: what are we exploring now? / Eileen Fischer and John F. Sherry, Jr. -- Part One Forming and framing -- From CCT to CCC: building consumer culture community / Johanna Moisander, Lisa Peñaloza, and Anu Valtonen -- Theoretical realism: culture and politics in commercial imagery / Linda M. Scott -- Part Two Time and space -- Rethinking marketing's evolutionary paradigm and advertisers' role as cultural intermediary / Barbara Olsen -- Home away from home: home as order and dwelling in mobility / Fleura Bardhi and Søren Askegaard -- Part Three Setting and self -- Are we there yet? Co-producing success and failure in a "consumer-intensive" service context / Eileen Fischer, Cele C. Otnes, Brynn Winegard, Eric P.H. Li, and Sarah J.S. Wilner -- Designer genes: DNA testing services and consumer identity / Elizabeth C. Hirschman and Donald Panther-Yates -- Part Four Brands and images -- Allomother as image and essence: animating the American Girl brand / John F. Sherry, Jr., Stefania Borghini, Mary Ann McGrath, Albert Muñiz, Nina Diamond, and Robert V. Kozinets -- Engineering a mainstream market for sustainability: insights from Wal-Mart's perfect storm / Diane M. Martin and John W. Schouten -- Part Five Rites and games -- Tinsel, trimmings, and tensions: consumer negotiations of a focal Christmas artifact / Cele C. Otnes, Elizabeth Crosby, Robert Kreuzbauer, and Jennifer Ho -- Stacking the deck: gambling in film and the legitimization of casino gambling / Ashlee Humphreys -- Part Six Poetry -- Living things -- Small things / John W. Schouten -- Heading home -- Consumption Kaddish in four koans / John F. Sherry -- Haiku for EATNIKS / Eugene Halton -- Imagined (musical) experiences: across four centuries / George M. Zinkhan -- Conclusion -- Reflections and revanche / John F. Sherry, Jr. and Eileen Fischer.
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Selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007.

Includes bibliographical references and index.

Explorations in consumer culture theory: what are we exploring now? / Eileen Fischer and John F. Sherry, Jr. -- Part One Forming and framing -- From CCT to CCC: building consumer culture community / Johanna Moisander, Lisa Peñaloza, and Anu Valtonen -- Theoretical realism: culture and politics in commercial imagery / Linda M. Scott -- Part Two Time and space -- Rethinking marketing's evolutionary paradigm and advertisers' role as cultural intermediary / Barbara Olsen -- Home away from home: home as order and dwelling in mobility / Fleura Bardhi and Søren Askegaard -- Part Three Setting and self -- Are we there yet? Co-producing success and failure in a "consumer-intensive" service context / Eileen Fischer, Cele C. Otnes, Brynn Winegard, Eric P.H. Li, and Sarah J.S. Wilner -- Designer genes: DNA testing services and consumer identity / Elizabeth C. Hirschman and Donald Panther-Yates -- Part Four Brands and images -- Allomother as image and essence: animating the American Girl brand / John F. Sherry, Jr., Stefania Borghini, Mary Ann McGrath, Albert Muñiz, Nina Diamond, and Robert V. Kozinets -- Engineering a mainstream market for sustainability: insights from Wal-Mart's perfect storm / Diane M. Martin and John W. Schouten -- Part Five Rites and games -- Tinsel, trimmings, and tensions: consumer negotiations of a focal Christmas artifact / Cele C. Otnes, Elizabeth Crosby, Robert Kreuzbauer, and Jennifer Ho -- Stacking the deck: gambling in film and the legitimization of casino gambling / Ashlee Humphreys -- Part Six Poetry -- Living things -- Small things / John W. Schouten -- Heading home -- Consumption Kaddish in four koans / John F. Sherry -- Haiku for EATNIKS / Eugene Halton -- Imagined (musical) experiences: across four centuries / George M. Zinkhan -- Conclusion -- Reflections and revanche / John F. Sherry, Jr. and Eileen Fischer.

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