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Media programming : strategies and practices / Susan Tyler Eastman, Douglas A. Ferguson.

By: Eastman, Susan Tyler.
Contributor(s): Ferguson, Douglas A.
Material type: materialTypeLabelBookCall no.: PN1992.55 .E18 2009Publication: Boston : Thomson/Wadsworth, c2009Edition: 8th ed.Description: xiii, 466 p. : ill.ISBN: 9780495503071; 049550307X (international student ed.); 0495500534 (student ed.).Subject(s): Television programs -- Planning | Radio programs -- Planning | Cable television -- Planning
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Faculty of Journalism and Mass Communication Library
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General Books PN1992.55 .E18 2009 (See Similar Items) Available 31379013007522
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