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Marketing management strategies / O.C. Ferrell, Michael D. Hartline.

By: Ferrell, O. C.
Contributor(s): Hartline, Michael D.
Material type: materialTypeLabelBookCall no.: HF5415.13 .M32567 2011Publication: Canada : South-Western/Cengage Learning, c2011Edition: 5th ed., international ed.Description: xxii, 746 p. : ill., map.ISBN: 9780538467445; 0538467444.Subject(s): Marketing -- Management | Marketing -- Management -- Case studies
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Book Book Professor Sangvian Indaravijaya Library
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General Books HF5415.13 .M32567 2011 (See Similar Items) Checked out 31/08/2019 31379013359576

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