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The graphic communication handbook / Simon Downs.

By: Downs, Simon.
Material type: materialTypeLabelBookCall no.: NC1001 .D69 2012Series: Media practice: Publication: Abingdon, Oxon [England] ; New York, NY : Routledge, 2012Description: xiv, 368 p.ISBN: 9780415557375 (hardback); 9780415557382 (pbk.).Subject(s): Commercial art -- Vocational guidance | Graphic arts -- Vocational guidance
Contents:
Introduction -- A step towards -- Broad knowledge -- Getting your first job : pitching -- Knowing your client fixing the brief -- Research -- The visual design of election campaign posters -- Roughing : thumbnail stage -- Roughing : the development stage -- Roughing : the presentation stage -- Presenting to the client -- Barnard semantics and graphics -- Doing the job -- Revision -- Situating the job -- Testing the job -- Getting paid (and more) -- Getting the next job (self and other publicity) -- The future -- Conclusion.
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books NC1001 .D69 2012 (See Similar Items) Available 31379013681920
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Includes bibliographical references (p. [358]-361) and index.

Introduction -- A step towards -- Broad knowledge -- Getting your first job : pitching -- Knowing your client fixing the brief -- Research -- The visual design of election campaign posters -- Roughing : thumbnail stage -- Roughing : the development stage -- Roughing : the presentation stage -- Presenting to the client -- Barnard semantics and graphics -- Doing the job -- Revision -- Situating the job -- Testing the job -- Getting paid (and more) -- Getting the next job (self and other publicity) -- The future -- Conclusion.

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