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An exploratory study assessing the implementation of customer relationship management in boutique hotels / by Praew Treejakhajohn.

By: Praew Treejakhajohn, 1985-.
Contributor(s): Thammasat University. College of Innovation.
Material type: materialTypeLabelBookCall no.: TX911.3.C8 P734 2012Publication: [Bangkok, Thailand] : College of Innovation, Thammasat University, 2012Description: 6, 73 leaves : ill. (some col.).Notes: Independent Study (M.Sc. (Service Innovation))--Thammasat University, 2012.Subject(s): Hotels -- Customer services -- Thailand -- Pattaya | Customer relations -- Management
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Pridi Banomyong Library
General Stacks
General Books TX911.3.C8 P734 2012 (See Similar Items) Available 31379013903779
Book Book Thammasat Library, Pattaya Campus
General Stacks
General Books TX911.3.C8 P734 2012 (See Similar Items) Available 31379013903795
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Independent Study (M.Sc. (Service Innovation))--Thammasat University, 2012.

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