Designing for growth : a design thinking tool kit for managers / by Jeanne Liedtka and Tim Ogilvie.
By: Liedtka, Jeanne.
Contributor(s): Ogilvie, Tim.Material type: BookCall no.: HD53 .L534 2011Publication: New York : Columbia Business School Publishing, c2011Description: xiii, 227 p. : ill.ISBN: 9780231158381; 0231158386.Subject(s): Creative ability in business | Organizational change | Success in business
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|Book||Puey Ungphakorn Library, Rangsit Campus General Stacks||General Books||HD53 .L534 2011 (See Similar Items)||Available||31379015199442|
Includes bibliographical references (pages 218-223).
The why and how of design thinking -- What is? -- What if? -- What wows? -- What works? -- Leading growth and innovation in Your organization.
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