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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

By: Walker, Orville C.
Contributor(s): Mullins, John W. (John Walker).
Material type: materialTypeLabelBookCall no.: HF5415.13 .W35 2014Publication: New York : McGraw-Hill Irwin, c2014Edition: 8th ed.Description: xvi, 368 p. : ill.ISBN: 9780078028946; 0078028949; 9781259010903; 1259010902.Subject(s): Marketing -- Management | Marketing
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Book Book Faculty of Journalism and Mass Communication Library
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General Books HF5415.13 .W35 2014 (See Similar Items) Available 31379015396097

วส 805 ภาคการศึกษาที่ 2

วส 407

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