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Persuasive communication / James B. Stiff, Paul A. Mongeau.

By: Stiff, James B. (James Brian).
Contributor(s): Mongeau, Paul A.
Material type: materialTypeLabelBookCall no.: P301.5.P47 S75 2016Publication: New York : The Guilford Press, c2016Edition: 3rd ed.Description: xvi, 383 p. : ill.ISBN: 1462526845; 9781462526840.Subject(s): Persuasion (Rhetoric) | Persuasion (Psychology) | Attitude (Psychology)
List(s) this item appears in: TUJC-New Book-201807-01
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Faculty of Journalism and Mass Communication Library
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General Books P301.5.P47 S75 2016 (See Similar Items) Available 31379015572044
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Includes bibliographical references and index.

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