Experimental project in order to create a marketing communication campaign for a satellite television channel (case study : GMMZ) / by Thanatcha Yantarat.
By: Thanatcha Yantarat.
Contributor(s): Thammasat University. Faculty of Journalism and Mass Communication.Material type: BookCall no.: HF5415.123 .T438 2013Publication: [Pathum Thani, Thailand] : Faculty of Journalism and Mass Communication, Thammasat University, Description: IX, 98 leaves : col. ill.Notes: Special Project (B.A. (Mass Media Studies))--Thammasat University, 2012.Subject(s): Communication in marketing -- Thailand -- Case studies | Cable television -- Thailand -- Case studies
|Item type||Current location||Collection||Call number||Status||Date due||Barcode||Item holds|
|Book||Puey Ungphakorn Library, Rangsit Campus General Stacks||General Books||HF5415.123 .T438 2013 (See Similar Items)||Available||31379014077540|
Total holds: 0
Special Project (B.A. (Mass Media Studies))--Thammasat University, 2012.
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