The McDonaldization of society : into the digital age / George Ritzer.
By: Ritzer, George.Material type: BookCall no.: HM706 .R589 2019Publication: Los Angeles : SAGE, c2019Edition: 9th ed.Description: xv, 259 p.Notes: Rev. ed. of: The McDonaldization of society. c2015.ISBN: 9781544327549; 1544327544.Other title: The McDonaldization of society [Cover title].Subject(s): Social structure | Social structure -- United States | Management -- Social aspects -- United States | Fast food restaurants -- Social aspects -- United States | Rationalization (Psychology) | United States -- Social conditions -- 1980-
|Item type||Current location||Collection||Call number||Status||Date due||Barcode||Item holds|
|Book||Puey Ungphakorn Library, Rangsit Campus General Stacks||General Books||HM706 .R589 2019 (See Similar Items)||Available||31379015650279|
Rev. ed. of: The McDonaldization of society. c2015.
Includes bibliographical references and index.
Introduction -- McDonaldization past and present -- Efficiency and calculability: consumers 1 -- Predictability and control: consumers 2 -- Efficiency and calculability: McJobs and other McDonaldization occupations 1 -- Predictability and control: McJobs and other McDonaldization occupations 2 -- The irrationality of rationality: traffic jams on those "happy trails".
Click on an image to view it in the image viewer