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Popular culture : introductory perspectives / Marcel Danesi.

By: Danesi, Marcel, 1946-.
Material type: materialTypeLabelBookCall no.: HM621 .D36 2019Publication: Lanham, Md. : Rowman & Littlefield, c2019Edition: 4th ed.Description: xi, 381 p. : ill.Notes: Revised edition of the author's Popular culture, [2015].ISBN: 9781538107430 (pbk : alk. paper); 1538107430; 9781538107423 (cloth : alk. paper); 1538107422.Subject(s): Popular culture
Contents:
What is popular culture? -- Explaining pop culture -- The business of pop culture -- Print culture -- Radio culture -- Pop music -- Cinema and video -- Television -- Advertising and branding -- Pop language -- Online pop culture -- Forever pop -- Glossary -- References and further reading -- Online resources -- Index.
List(s) this item appears in: TUJC-New Book-201901-01
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Book Book Faculty of Journalism and Mass Communication Library
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General Books HM621 .D36 2019 (See Similar Items) Available 31379000501727
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Revised edition of the author's Popular culture, [2015].

Includes bibliographical references (p. 357-372) and index.

What is popular culture? -- Explaining pop culture -- The business of pop culture -- Print culture -- Radio culture -- Pop music -- Cinema and video -- Television -- Advertising and branding -- Pop language -- Online pop culture -- Forever pop -- Glossary -- References and further reading -- Online resources -- Index.

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