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Storytelling in all aspects / Seda Mengu, Pinar Aslan, Derya Gul Unlu (eds.).

Contributor(s): Mengu, Seda Cakar | Aslan, Pinar | Unlu, Derya Gul, 1991-.
Material type: materialTypeLabelBookCall no.: HD59 .S76 2017Publication: New York : PL, Academic Research, c2017Description: 95 p. : ill.ISBN: 9783631681053; 3631681054.Subject(s): Public relations | Storytelling
Contents:
Social Networks as a Space for “Open Diary” / Alev Aslan -- Storytelling and Global Advertising / Pınar Aslan -- Reviewing the Storytelling of the Roles of Women in Advertisements in the Context of Gender / Derya Gul Unlu -- Corporate Storytelling / Fatih Ozkoyuncu -- Storytelling in Scope of Public Relations’ Media Relations Function / Deniz Akbulut -- Storytelling on Corporate Social Responsibility through Social Media / Ezel Turk -- ‘Storytelling’ in the Construction of Political Power: The Turkish Example of Generating a political Image for Leaders / Oguz Goksu & Ceyda Birol.
List(s) this item appears in: TUJC-New Book-201901-01
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Item type Current location Collection Call number Status Date due Barcode Item holds
Book Book Faculty of Journalism and Mass Communication Library
General Stacks
General Books HD59 .S76 2017 (See Similar Items) Checked out 31/01/2020 31379008438617
Total holds: 0

Includes bibliographical references.

Social Networks as a Space for “Open Diary” / Alev Aslan -- Storytelling and Global Advertising / Pınar Aslan -- Reviewing the Storytelling of the Roles of Women in Advertisements in the Context of Gender / Derya Gul Unlu -- Corporate Storytelling / Fatih Ozkoyuncu -- Storytelling in Scope of Public Relations’ Media Relations Function / Deniz Akbulut -- Storytelling on Corporate Social Responsibility through Social Media / Ezel Turk -- ‘Storytelling’ in the Construction of Political Power: The Turkish Example of Generating a political Image for Leaders / Oguz Goksu & Ceyda Birol.

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