Intercultural Communication in Asia : Education, Language and Values / Andy Curtis, Roland Sussex, editors. (Text)

Includes bibliographical references.

Part I : Models, intercultural competence and education -- Individual, institutional and international: three aspects of intercultural communication / Andy Curtis -- Toward a critical epistemology for learning languages and cultures in 21st century asia / Andrew Lian and Roland Sussex -- Intercultural communication in English courses in Asia: what should we teach about / Don Snow -- Part II : Values and communication in cultural contexts -- Confucian values as challenges for communication in intercultural workplace contexts: evidence from the motivational concerns in vietnamese politeness behavior / Pham Thi Hong Nhung -- Part III : English as a lingua franca and in inter/intra-cultural communication -- The impact of English as a global lingua franca on intercultural communication/ Juliane House -- How does intercultural communication differ from intracultural communication / Istvan Kecskes --

Part IV : Focal areas of intercultural communication -- Reading the city: the lnguistic and semiotic landscape of Macao's san ma lo (新馬路) / Joanna Radwańska-Williams -- Intercultural communication about pain, roland sussex -- Functions of humor in intercultural communication and educational environments / Kimie Oshima -- Part V : Identity -- emotional branding on social media: a cross-cultural discourse analysis of global brands on twitter and weibo / Doreen D. Wu and Chaoyuan Li -- China's fluctuating english education policy discourses and continuing ambivalences in identity construction / Gao Yihong – Conclusion / Roland Sussex and Andy Curtis.