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The 7 triggers to yes : the new science behind influencing people's decisions / Russell H. Granger.

by Granger, Russell H.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2008Other title: Seven triggers to yes.Availability: Items available for loan: Pridi Banomyong Library [Call number: HF5718 .G73 2008] (1).

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Harvard business review on the persuasive leader.

Material type: book Book; Format: print regular print ; Literary form: Fiction Publisher: Boston : Harvard Business School Pub. Cor., c2008Other title: Persuasive leader.Availability: Items available for loan: Professor Sangvian Indaravijaya Library [Call number: HD57.7 .H3836 2008] (1).

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Hidden persuasion : 33 psychological influence techniques in advertising / Andrews, Van Leeuwen & Van Baaren.

by Andrews, Marc, 1978- | Leeuwen, Mattheis Lars van, 1980- | Baaren, Rickert Bart van, 1975-.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Amsterdam : Bis, 2013Availability: Items available for loan: Faculty of Journalism and Mass Communication Library [Call number: HF5822 .A53 2013] (1).

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Media, persuasion and propaganda / Marshall Soules.

by Soules, Marshall.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Edinburgh : Edinburgh University Press, c2015Availability: No items available Checked out (1).

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Persuasion : theory and research / Daniel J. O'Keefe Northwestern University.

by O'Keefe, Daniel J, 1950-.

Edition: Third edition.Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Thousand Oaks, CA : SAGE, 2016Availability: Items available for loan: Puey Ungphakorn Library, Rangsit Campus [Call number: PSYC BF 2016 650071] (1).

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Persuasion : the art of influencing people / James Borg.

by Borg, James.

Edition: 4th ed.Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Harlow, England : Pearson, 2013Availability: Items available for loan: Faculty of Journalism and Mass Communication Library [Call number: BF637.P4 B67 2013] (1).

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Persuasive communication / James B. Stiff, Paul A. Mongeau.

by Stiff, James B. (James Brian) | Mongeau, Paul A.

Edition: 3rd ed.Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: New York : The Guilford Press, c2016Availability: Items available for loan: Faculty of Journalism and Mass Communication Library [Call number: P301.5.P47 S75 2016] (1).

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Popular : the power of likability in a status-obsessed world / Mitch Prinstein.

by Prinstein, Mitchell J, 1970-.

Material type: book Book; Format: print regular print ; Literary form: Not fiction ; Audience: Adult; Publisher: New York : Viking, c2017Availability: Items available for loan: Pridi Banomyong Library [Call number: HM1111 .P75 2017] (1).

Open Library:
Presentation S.O.S. : from perspiration to persuasion in 9 easy steps / Mark Wiskup.

by Wiskup, Mark.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Warner Business, 2005Availability: Items available for loan: Boonchoo Treethong Library, Lampang Campus [Call number: COMM HF 2005 665935] (1).

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Pre-suasion : a revolutionary way to influence and persuade / Robert Cialdini.

by Cialdini, Robert B.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: New York : Simon & Schuster, 2016Other title: Presuasion : a revolutionary way to influence and persuade.Availability: Items available for loan: Pridi Banomyong Library [Call number: BF774 .C534 2016] (1).

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Propaganda & persuasion / Gareth S. Jowett, Victoria O'Donnell.

by Jowett, Garth | O'Donnell, Victoria.

Edition: 6th ed.Material type: book Book; Format: print regular print ; Literary form: Not fiction ; Audience: Adult; Publisher: Thousand Oaks, Calif. : Sage Publications, c2015Other title: Propaganda and persuasion.Availability: No items available Checked out (1).

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The psychology of persuasion : how to persuade others to your way of thinking / Kevin Hogan.

by Hogan, Kevin.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: Gretna : Pelican Pub., 2000Availability: Items available for loan: Pridi Banomyong Library [Call number: BF637.P4 H64 2000] (1).

Open Library:
The storyteller's secret : how TED speakers and inspirational leaders turn their passion into performance / Carmine Gallo.

by Gallo, Carmine.

Material type: book Book; Format: print regular print ; Literary form: Not fiction Publisher: London : Pan Macmillan, 2016Availability: Items available for loan: Puey Ungphakorn Library, Rangsit Campus [Call number: HF5718 .G355 2016] (1).

Open Library:
Unleash the power of storytelling : win hearts, change minds, get results / Rob Biesenbach.

by Biesenbach, Rob.

Material type: book Book; Format: print regular print ; Literary form: Fiction Publisher: Evonston, IL : Eastlawn Media, ©2018Other title: Unleash the power of story telling.Availability: No items available Checked out (1).

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Thammasat University Library
2 Prachan Road, Phranakorn, Bangkok 10200
Tel: 662 613-3544 (Pridi Banomyong Library, Circulation Desk)
Tel: 662 564-4444 ext. 1305 (Puey Ungphakorn Library (Rangsit Campus), Circulation Desk)